Mercado audiovisual Zona Especial Canaria

We participated in the digital edition of Cannes Mipcom 2020, the largest market for audiovisual content

ZEC Promoción

Canary Islands.- The Canary Islands Special Zone (ZEC) participates in a new edition, this time online, of Mipcom 2020 (Cannes) considered the largest audiovisual content market in the world. A festival that, like most, continues faithful to its appointment by maintaining its program on a virtual platform with special attention to digital forums aimed at promoting business.


The presentation in Cannes of the 4% corporate tax for the audiovisual sector, is combined with that of other Canarian institutions that come together to promote the opportunities of the Islands under the government brand Canary Inslads Film. Two entities attached to the Canary Islands Government attend the ZEC – Canarias Cultura en Red and the Canarian Economic Development Society (Proexca), in addition to the film commission of Gran Canaria and Tenerife.


The presence of in this market is included within the promotion strategy that is developed throughout the year, which is included in a joint calendar to attract international investment to the Canary Islands from a very attractive sector; an industry with projection, since the unique fiscal framework of the Islands has favored the creation of an ecosystem – animation studios – that develop their international projects from the Canary Islands, which is projected as the destination with the most powerful incentives. Many of these companies operate in the ZEC.

Mipcom brings together the world entertainment and audiovisual industry every year in Cannes to share experiences, in addition to a program of meetings and professional encounters. In this edition, the ZEC, under the Canarias Islands Film umbrella, has established prior contact with those attending the event, jointly closing an agenda of fifteen meetings with investors and animation studios interested in the Canary Islands, attracted by the tax incentives for the sector : 4% in IS offered by the ZEC, the investment deduction for foreign productions 50% -45%; deductions for R + D + It (research and development and technological innovation) of 45%; and 0% in the Canary Islands General Indirect Tax (IGIC).