Canary Islands. – The Canary Islands Special Zone (ZEC) participated under the Canary Islands Film promotional seal in the International Animated Film Market (MIFA), which took place this week as part of the Annecy Festival (France). During this year’s edition, the delegation of representatives of the different institutions that are part of this seal, whose aim is to promote the advantages of the Islands for the audio-visual industry as a whole and, on this occasion, for the animation industry in particular, had more than 70 meetings scheduled with directors, producers and designers from around the world interested in learning more about the benefits that the Islands offer for this industry. This event is part of the annual promotional activities scheduled that are coordinated with other entities to attract investment to the Canary Islands.
MIFA is one of the most prestigious events for content production professionals and companies (such as feature films, series, short films and VR/AR formats among others) and animation services capable of creating and expanding business opportunities. This event is considered the main showcase for the animation industry in terms of co-producing, purchasing, selling, financing and distributing animation content for all transmission platforms. In 2018, the event had 3,800 participants, 827 exhibitors, 490 buyers and distributors and 468 featured projects, and a total of 75 participating countries. This year’s featured country was Japan.